About the Children's Health Fund

The Children’s Health Fund was set up in 2015 with the help of Jamie Oliver.

The aim is to get restaurants to put a voluntary 10p levy on any soft drinks with added sugar that they sell. This money will be paid into the Children’s Health Fund to support schemes to improve children’s health and food education.

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Got a question about the fund, or what all the fuss is about added sugar in drinks?

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Restaurants: get involved

Find out how you and your customers can support the Children’s Health Fund through a sugary drinks levy.

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Sign up to receive our regular newsletter, and we will keep you abreast of news from the Children’s Health Fund (including dates of future funding rounds) and the projects we support.

We will be evaluating the projects we work with to show the impact that food education can have when used as a weapon against the growing tide of obesity and diet-related diseases.



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Campaign success!

Sustain’s Children’s Food Campaign led a successful campaign, backed by Jamie Oliver and over 60 health and environmental organisations, calling on the Government to implement a tax on sugary drinks.

The aim was both to reduce consumption of sugar-sweetened beverages and raise funds to improve children’s health. In the 2016 Budget, Chancellor George Osborne announced that a soft drinks industry levy will be introduced from 2018.


Sustain advocates food and agriculture policies and practices that enhance the health and welfare of people and animals, improve the working and living environment, promote equity and enrich society and culture.

Jamie Oliver is a campaigning chef who believes passionately that food education is a powerful tool in the fight against the global obesity crisis.